how to connect cm360 with dv360

To connect Campaign Manager 360 (CM360) with Display & Video 360 (DV360), follow these steps:

1. Share Floodlight Configuration: In CM360, ask an account admin to share the Floodlight configuration with your DV360 partner1.

2. Create a New Advertiser in DV360:

   • Go to DV360 and create a new advertiser.

   • In the “Ad server and attribution” section, select Campaign Manager 360 and third-party ad servers.

   • Choose the Floodlight group shared from your CM360 advertiser1.

3. Sync Sites and Creatives:

   • Decide whether to use existing CM360 sites or create a new one.

   • If you don’t have an existing site, select “Automatically create a linked Campaign Manager 360 site for me.”

   • If you have an existing site, select "Add my own Campaign Manager 360 sites"1.

4. Wait for Sync: It can take up to 24 hours for placements, creatives, and tracking ads to show up in DV3601.

Linking these platforms helps streamline your workflow by automatically syncing creatives and audience lists, and improving attribution insights2.